Right now the marketing community is “between assumptions” about what great brand and communications ideas look like. This makes it difficult for clients, agencies and consultants to know when they have a great idea, know how to sell it, and know if it is alive and well in the behaviors of the [...]
Archive for the ‘Events’ Category
Seeing and Selling the Great Idea
Posted in Events on October 11, 2007 | Leave a Comment »
